|
“Arc
Worldwide has the utmost respect for the
PRO Awards competition because the judges’
criteria reflect our own principles: delivery of ‘big campaignable
ideas,’ flawless
execution and positive business results
for our clients. Last year, Arc won seven PRO awards including Best Promotion
of the Year for our integrated Cadillac Under 5 campaign. From every
Arc team
member to our most senior leadership and the Cadillac client, we were
all absolutely thrilled with this recognition.”
William
Rosen
Chief
Creative Officer
Arc
Worldwide
"Bringing
home a PRO Award is a great way to say "thank you" to clients
that have been so collaborative, such good partners in creating a great
program. This year, we were particularly proud that EMA won two PROs,
one for a business-to-consumer campaign and the other for a B-to-B promotion."
Virginia Bates
Partner, Director of Promotion Planning
Eric Mower and Associates
 "Winning
three PRO Awards was an unexpected honor and the highlight of our year
as a business and as individual marketers. The awards substantiated our
ability to deliver innovation and online results through an offline promotional
event. Because of the big win we were able to garner unprecedented internal
support for offline promotional initiatives moving forward."
Michelle Franzoia Cox
Senior Marketing Manager
Yahoo!
"Winning the inaugural PRO Award in the new Best Sponsorship or tie-in
Campaign category has been a tremendous honor for the FedEx and Velocity
teams. We had always believed strongly in the theming, execution, and
integration of our "Most Reliable Player in the Game" campaign,
but receiving top recognition from our industry peers is particularly
meaningful and truly special."
Joe Zajac
Vice President
Velocity Sports & Entertainment
|